West Ham now have new owners. They’re both called David. They both like selling pictures of naked ladies. One of them sports an untrustworthy beard. The other has horse called David Junior. Neither of them is an Emirati billionaire. None of this information has been lost on the West Ham fans who have greeted the news with suspicious ambivalence. As a supporter myself, I am prepared to overlook the smutty origins of the cash injection and even the shady facial hair. The pair built the foundation for the current success at Birmingham City. It’s a relief to be managed by people who can work a calculator. And in Gold’s case, a backer who will wear the claret-and-blue scarf and mean it.
The one line today that holds particular intrigue is the appointment of Karren Brady as vice-chairman. She will tend to the club’s administrative needs on a daily basis. Last I heard she was due to appear as Margaret Mountford, Sir Alan Sugar’s assistant on the next series of The Apprentice. It’s the kind of moonlighting that rings alarm bells with West Ham fans. We remember when Ian Wright signed just as he embarked on a career as a rubbish television presenter.
Fortunately I’m told that filming of the show is already in the can, and Brady can set about her new job without distraction. She might even employ a few techniques she learnt from her predecessor in the boardroom. Maybe we’ll see her standing behind the goal armed with a notepad, face expressionless save for one raised eyebrow as Robert Green flaps at another corner.